Hey Friends,

Sherman might be getting something we’ve never had before, and it could change where your out-of-town family stays when they visit. 👀

We’ve also got a big fall Saturday lined up, a never-lived-in townhome, and a sweet new spot downtown that opens at 7 AM.

Here’s What We’re Connecting You to This Week!

✅ Sherman Could Get the Largest Hotel and Convention Center in Grayson County
✅ Classic Cars, Trunk or Treat & a Symphony Night
✅ Deal of the Week: Brand-New End-Unit Townhome in Bel Air Village
✅ Before You Buy New Construction in Sherman, Watch This
✅ Business Spotlight: Sugarcito

Sherman Could Get the Largest Hotel and Convention Center in Grayson County 🏨🏗️

Picture hosting the family reunion, the wedding weekend, or the big work conference right here in Sherman. No more sending everyone down 75 to find a room.

That’s the idea behind The Ridge at Stone Creek, a proposed 46-acre mixed-use project along South Highway 75. The Sherman Planning and Zoning Commission just approved the planned development request.

Here’s what’s in the current concept:

  • 🏨 Up to a 250-room hotel

  • 🏢 A 40,000-square-foot convention center

  • 🍽️ Restaurants and a food hall

  • 🛍️ Retail

  • 🏠 Residential

  • 🌳 Public spaces and more

The developer says the hotel and convention center would be the largest in Grayson County. That’s a big claim, and a big deal for a town our size.

What happens next: P&Z approval doesn’t mean shovels in the ground tomorrow. The final site plan and building designs still have to go through the city’s normal review process, so details could change along the way.

I’ll keep you posted as it moves forward. 📍

Quick question for you: if Sherman gets a food hall, what’s the one kind of food you’d want in it? Hit reply and tell me. I’m keeping a list. 🍜🌮🍕

Classic Cars, Trunk or Treat & a Symphony Night: Sherman Is Packing Saturday Full 🎃🚗🎻

📅 Events in Sherman

🚗 3rd Annual Gearhead Classics Fall Car Show
4501 W. Houston St., Sherman
Saturday, Oct. 17 | Registration 9 AM, show starts 10 AM, awards at 2 PM
Classic cars, custom trophies built in-house, a taco truck, a snow cone truck, door prizes, and a 50/50 raffle. Gearhead Next Door Garage is also opening its shop for an open house.

🛍 Texoma Trade Days
Midway Mall Expo Hall (NW corner of the mall), Sherman
Saturday, Oct. 17 | 9 AM to 5 PM
Sunday, Oct. 18 | 10 AM to 4 PM
Around 100 local vendors, handmade goods, and one-of-a-kind finds, all indoors. A great head start on holiday shopping while supporting Sherman small businesses.

🎨 Clay Plant Gnome Class
212 W. Houston St., Downtown Sherman
Saturday, Oct. 17 | 2 PM to 4 PM
Bring a friend (or your favorite person) and build your own clay gnome in this beginner hand-building class. You’ll come back a week later to paint it after it’s fired. Tickets must be purchased ahead of time.

🎃 Trunk or Treat & Halloween Festival
Creed Canyon Apartments, 211 E. Canyon Grove Rd., Sherman
Saturday, Oct. 17 | 4:30 PM to 8 PM
Free and open to everyone, with vendors, food, a costume parade, and plenty of candy. Get the costumes out early this year.

🎻 Sherman Symphony Orchestra Fall Concert
Kidd-Key Auditorium, Sherman
Saturday, Oct. 17 | 7:30 PM
The first concert of the season comes with a fun twist: “Sketch the Symphony.” Bring a pencil and draw what you see and hear, no experience needed and all ages welcome.

⭐ Pick of the Week: The Gearhead Classics Car Show is the one I’d bring the whole family to. Kids can enter the free Kids Jr. Car Show with a decked-out power wheels, wagon, or go-kart, and every kid gets to vote for their favorite car and hand the Kid’s Pick trophy to the winner. Proceeds benefit a local Sherman nonprofit, so you’re doing good while you’re having fun. 🏆

All events are subject to change.

Deal of the Week

Brand-New, Never Lived In: End-Unit Townhome in Bel Air Village 🏡

That’s not something you hear every day in Sherman at this size. This end-unit townhome gives you the space of a house without the yard work eating your weekends.

Key Highlights

  • 🏡 3 bedrooms, 2.5 baths, 1,722 sq ft

  • 🧱 End unit with only one shared wall

  • 🚗 Two-car rear garage

  • ☀️ Natural light from pretty much every window

  • 🍳 Open downstairs with stainless appliances and a ton of counter and cabinet space

  • 💻 Upstairs landing that works as a second living area or home office

  • 🐕 Right across from the dog park, with sidewalks all through the neighborhood

  • 📍 Minutes from downtown Sherman and local shopping

  • 🔨 Built in 2023

  • 📌 1229 Morgan Drive, Sherman, TX 75090

If you’ve been waiting for something move-in ready that nobody’s lived in yet, this is the one to see in person.

If you’re interested just reply and I’ll get you all the details!

Before You Buy New Construction in Sherman Texas Watch This!

I walked an out-of-state couple through this firsthand. They found a spec home they loved and had a lender lined up, but still lost the deal to a builder incentive that expired before they made a decision.

Two weeks later they found a similar home, moved fast, and locked in a price that beat nearby resale homes. This video is about making sure you know which clock you’re actually racing.

👉 In this video, we cover:

  • Why urgency in Sherman hasn’t disappeared, it’s just shifted to new construction

  • How builders price communities in phases, and why waiting can cost you

  • Why you need to be pre-approved before you find the house, not after

  • What’s driving the growth around Sherman, and why builders are betting on it long term

  • The honest tradeoffs of buying in an area that’s still under construction

Business Spotlight

Sugarcito is now open at 224 W. Houston St. in downtown Sherman, serving mini pancakes, matcha, pastries, and more. They’re open Tuesday through Saturday from 7 AM to 8 PM and Sunday from 7 AM to 4 PM, so it works for a quick morning stop or an after-dinner treat. If you’re heading to the clay gnome class just down the block on Saturday, grab something sweet before or after. Stop in, say hi, and welcome them to downtown! 🥞🍵

ICYMI: Last week we looked at how downtown Sherman is making room for you. Catch up on last week's issue here

BEFORE YOU GO — HERE'S HOW I CAN HELP

🏡 Buying a Home — If you're planning a move in the next 12–18 months, it's never too early to start the conversation.

📊 Market Conditions — Want to know what's happening in your neighborhood? I can send you a quick snapshot anytime.

🔍 Request an Update — Got a lot or address you're curious about? Send it my way and I'll research what's being planned or built there.

Just reply to this email and let me know what I can help with — whether it's buying, selling, or you just want to say hi. I read every single one. 😊

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Amanda 😀

P.S. Thinking about selling this year so you can move into new construction? Hit reply with “new build” and I’ll send you a quick look at what homes like yours are selling for right now..